No. 4P Blonde Enhancer Toning Shampoo 8.5 oz.

4.2 (1,080)
$32.00
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Product Details

Web ID: 4076190

What It Is

OLAPLEX No. 4P Blonde Enhancer Toning Shampoo cleanses, tones and repairs while keeping hair hydrated from roots to ends.
  • What It's For

    Suited for all blonde, lightened and gray hair, natural or stylist created, root to tip or balayage.
  • What It Does

    This highly concentrated, sulfate-free shampoo forms a rich lather to neutralize brassiness and boost brightness after one use. The non-drying formula can be rotated into any hair maintenance routine as needed for your best blonde yet.

    FREE OF...
    - Nuts, parabens, phosphates, phthalates, sulfates, gluten, DEA, aldehydes, formaldehyde
    - Animal cruelty or byproducts (vegan-friendly)
  • How To Use It

    - Use as needed to brighten unwanted brassiness.
    - Apply to wet hair. Lather fully and let process 1-3 minutes. Rinse. For more intense toning, leave on hair up to 5 minutes.
    - Follow with No. 5 Bond Maintenance Conditioner for everyday moisture or No. 8 Bond Intense Moisture Mask for extra hydration.
    - Tip: Pre-wash with No. 4 Bond Maintenance Shampoo to remove product buildup.
  • Clinical Results

    3x brighter*

    *Compared to top purple shampoos.

    OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for safety and efficacy.
  • Features

  • ingredients

    Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730)

  • Shipping & Returns

    • This item may only be shipped using Standard.
    • This item may not be shipped to Palau, Armed Forces Europe, Armed Forces Pacific, Puerto Rico, Marshall Islands, Federated States of Micronesia, American Samoa, Alaska, Northern Mariana, Guam, Hawaii, Armed Forces Americas
    • California and Minnesota customers call 1-800-777-0000 for Free Shipping information.
    • Please call customer service for returns.
    For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.2/5

1,080 star ratings & reviews

Write a review
67.5% of reviews have 5 stars
729
10.2% of reviews have 4 stars
110
7.5% of reviews have 3 stars
81
5.1% of reviews have 2 stars
55
9.7% of reviews have 1 star
105

22 customer images

1,080 reviews
Holzx
16 days ago

Terrible

Was brought this as a gift as I normally use purple shampoos but after 1 wash it ruined my hair turned it green and has drastically damaged it. I have still not found a way to get my hair back to normal will stay far away from this

Customer review from OLAPLEX

SJPort
1 month ago

Amazing! Salon quality

The Olaplex Blonde Enhancer Toning Shampoo is a must-have for blondes! It instantly neutralizes brassiness and brightens my hair to a cool, salon-fresh tone. My hair feels stronger, softer, and never dry. A little goes a long way—truly worth every penny! ⭐⭐⭐⭐⭐

Customer review from spacenk.com

Iron girl
2 months ago

Deserving Review!

I’ve tried at least 6 “purple shampoos” this is by far the very best. Highly recommend.

Recommends this product

Customer review from OLAPLEX

LJNF
3 months ago

Very disappointed

Having tried other toning shampoos I was really looking forward to trying this - when I first used it I was shocked to see that my hands had turned purple and the shampoo did not lather at all - seeing the damage it had done to my hands I stopped using it immediately and have returned the product and was not happy that I had to pay to return this after the damage it had done

Customer review from OLAPLEX

Crazy Diamond
3 months ago
from Australia

Great for removing brass

I actually use this shampoo when I want my hair to be toned and also cleansed. A lot of blonde toner shampoos strip the hair of all moisture, and while Olaplex isn’t exactly nourishing, it isn’t so bad that your hair feels like straw. I mix it with my regular shampoo to dilute it, so that it’s not too strong as to make my hair silver. It lasts a long time and definitely removes brassy tones.

Recommends this product

Customer review from spacenk.com

Star17
4 months ago

Awful

Turned my highlights grey blue. Is there a remdey for this? I am beyond upset.

Customer review from OLAPLEX

Kendra2425
5 months ago

Horrible product

Someone could have warned me this is awful shampoo! I’ve never tried purple shampoo and conditioner before so I have nothing to compare it to but it does not lather it does not spread through your hair. It does however turn your hands purple and chalky and also makes your shower walls and curtains look like you just murdered a purple Smurf! It’s literally the worst shampoo I’ve ever use in my life. Same review for the conditioner. Just awful. Would give it negative stars if I could.

Customer review from OLAPLEX

HeidiLizzie
5 months ago
from Winchester

Best Purple Conditioner out there!

This purple Conditioner is the best one out in the market! I have platinum blonde dyed hair and you can clearly see a positive change when using this conditioner. For best results I wet my hair then put the conditioner on from root to tip. I leave it on for 10 mins to 30 mins while I do skin care, then get in the shower and throughly wash out. Do your usual shampoo after and then blow dry with a little hair oil. Looks fantastic! Only thing I would raise is make sure you throughly wash your scalp as purple residue will be visible if not.

Recommends this product

Customer review from spacenk.com