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The BCBG in BCBGMAXAZRIA stands for "bon chic, bon genre" a Parisian expression that translates to "good style, good attitude." An aesthetic and attitude inspired by evolving landscapes of culture, art, and design, BCBGMAXAZRIA is all about European sophistication with a modern American twist. Designed to help you stand confidently and stylishly wherever the day takes you, BCBG blazers, dresses, jackets, tops, and more will will empower you to be who you are. 

For standout looks that run the gamut from workwear chic to red-carpet ready, shop our newest collection of BCBG dresses.  And don’t forget to check the BCBG sale for special savings on stylish pieces.